We Train Sales Teams. Then We Keep Training Them.
Your Team Knows the Product.
The Training Is Done.
So Why Are They Still Losing the Deal?
We are a training consultancy. For twenty-one years we sat inside sales floors doing this by hand — writing the standard, playing the difficult customer, scoring the call, coaching the fix. It worked, and then the engagement ended. InSell is the same work, built for your product and your objections, still running a year from now.
See It Run on Your Objections → See How It Works ↓conversation — 50 quality, 50 process
six on each side of the rubric
train a new rep
minutes before the call that matters
The Problem
What Happens When Sales Teams Train on Knowledge and Stop There
Your new rep completes onboarding. They know the product. They sat through the training. And then they get on the phone — and practice on your real customers. Every stumble, every frozen moment, every lost deal is practice happening on someone who may never come back.
Bringing in a trainer fixes that while the trainer is there. We know, because that was our business for twenty-one years. The standard was good, the reps were real, and the whole thing quietly stopped a few months after the last invoice — not from neglect, but because running it took forty minutes per person per week from somebody senior, and nobody had that.
Knowing what to say and saying it under pressure are two different skills, and only one of them is built by being told. Your reps can pass the product quiz and still freeze when a prospect pushes back — because in a live conversation people produce what they have rehearsed, not what they read in March.
InSell is how we deliver that work now. Allie prepares and coaches. Ivan plays the difficult customer and scores the conversation against a written standard. Becca handles the written follow-through — the emails, proposals, and contracts that keep the deal moving after the call ends. Three jobs a good sales trainer does in a room, running every week instead of the weeks we happened to be on site.
Fully Managed · Always Improving.A new rep’s first fifty objection-handling conversations are going to happen somewhere. Right now they happen on your customers. With InSell they happen against Ivan — scored and coached — before the first real call.
One agency put a brand-new hire on the system his first day. No sales background to speak of. Three days later he closed his first policy, an auto and home bundle, and told us why: “That thing had already asked me every question and gave me every objection. The conversation felt like I’d already had it before.”
That is one agent and one policy — an anecdote, and we treat it as one. The steadier pattern is what managers tell us without being asked: roughly two weeks before a new rep is visibly faster and surer than he was. Confidence isn’t scored, so that is their observation rather than our measurement. We report it the way they give it to us.
Product knowledge gaps · First-call objections · Closing the first deal
Training fades. Habits drift. The objection that costs a deal this month is the same one that cost one last quarter — because nothing closed the loop. InSell runs continuously. Ivan keeps retesting. Allie keeps coaching. Becca keeps the written follow-through sharp — proposals, emails, and documents that move the deal forward. For an established team that cadence costs about forty minutes per person per week — one encounter, one score, one correction. New hires run heavier up front, then settle onto the same weekly loop as everyone else.
Performance drift · Inconsistent messaging · Objections that keep killing deals
InSell is not a generic sales training course, and it is not something you log into and run yourself. It is built the way we built every engagement for twenty-one years — around your pricing, your most common objections, your competitive landscape, and the exact moment in your sales process where deals are won or lost. A one-time build to write your standard, then a flat monthly for the work of running it — never per seat, never per session. We build it, run it, and keep it improving as your product and market evolve.
Any product · Any industry · Any sales team
How It Works
The Three Jobs a Sales Trainer Does. Running Every Week.
Allie is your team’s conversation readiness coach. She is built to your product and trained on your sales process. Allie identifies exactly where each rep’s knowledge and delivery are breaking down — and delivers one specific correction, not a list of nine nobody can act on, before Ivan retests.
Ivan is the pressure test. He plays the prospect — a price objector, a skeptic, a staller, a competitor-loyal buyer — built from the real objections your team faces. He scores every conversation the same way and does not go soft because someone is having a good month. Then he sends the rep back to Allie for coaching, and retests.
Becca handles the written side of the sale. After Ivan scores the call and the rep is ready to move, Becca writes what comes next — the follow-up email, the proposal, the contract, the agreement. Everything a rep sends in writing, Becca builds to your standards, your voice, and the specific deal on the table.
- Active Listening
- Confidence & Clarity
- Empathy & Rapport
- Curiosity & Discovery
- Authenticity
- Pacing & Control
- Opening & Rapport
- Needs Discovery
- Value Presentation
- Objection Handling
- Ask for the Business
- Next Step / Close
Who It’s For
Built for Any Team That Sells — In Any Industry
Sales Directors & VP of Sales
Your team is producing — but not consistently. Some reps close at a high rate and others can’t explain why they’re losing. InSell gives you a written standard, a score against it, and a managed system, so you can see exactly where each rep stands instead of guessing.
Business Owners with a Sales Team
You built a great product. Your team knows it well. But the conversations — the objections, the price challenges, the “let me think about it” — are where deals are going cold. InSell trains your team on the exact conversations that are losing you revenue right now.
Sales Managers Onboarding New Reps
Every month a new rep isn’t producing is revenue your team isn’t closing — and the learning is happening on live prospects either way. InSell moves that learning off your pipeline and into scored practice, so the first real call isn’t the first attempt.
Companies Launching a New Product or Market
New product. New territory. New objections your team has never heard. InSell gets your team ready before the launch — custom-built to the new product, the new prospect type, and the specific conversations that will win or lose the first wave of deals.
Get Started
Ready to See What Readiness Looks Like for Your Team?
Book a working session and we’ll show you exactly how InSell works — built to your product, your objections, and the conversations your team needs to win. We will run a live conversation and score it in front of you, the same way we would have done it in your conference room.
What it costs is published in full on our investment page — the monthly by team size, and what drives the one-time build.
See It Run on Your Objections →Fully Managed · Never Per Seat · Always Improving
The figures shown on this page describe how the InSell system works, not outcomes it produces. Every practice conversation is scored out of 100 points — 50 for conversation quality and 50 for process flow — across twelve specific dimensions, six on each side, against a rubric written for your business. Rank labels are Excellent, Very Good, Good, and Needs More Practice; thresholds, rubric criteria, and any additional opt-in metrics are set for each engagement when we build it. The three-day account described on this page is a single agent selling a single policy, quoted with his permission and offered as an anecdote rather than a result you should expect. The two-week ramp pattern is what managers report to us without being asked; confidence is not a scored dimension, so we have not measured it and do not present it as a measurement. We publish no ramp-time or close-rate benchmarks for InSell, because we have no control group and cannot isolate which component produces which effect — results depend on team size, tenure, product complexity, management reinforcement, and market conditions. Written output produced by Becca is drafted for review; final responsibility for any proposal, agreement, or contract sent to a customer rests with your team. Current pricing and engagement terms are published at daitalink.com/investment. Daitalink LLC does not provide legal or financial advice. InSell is one configuration of the Daitalink training system. All rights reserved.